iHITA 2019 Annual Conference Schedule
June 17, 2019, 8:30-4:00pm
Location:
The Minneapolis Convention Center
Room 211-AB
 Minneapolis, Minnesota, USA

Time

Presentation

8:30-9:00am 

Welcome Reception & Opening Remarks 
(Sponsored by: Iowa State University)

9:00-9:30am 

Opening Address
Eliza Selig, Director of Communications, Hospitality Financial and Technology Professionals

9:35-9:50am

Variance in Clients' EEG Responses When Reserving a Hotel Room: Exploratory Research by Comparing two Websites
Wookjae Heo, Yu Seong Park and Kunsoon Park, all from South Dakota State University

10:15-10:30am

Exploring Technology-Based Hotel Experience and Customer Satisfaction: A Business Analytics Approach
Minwoo Lee, Hyekyung Park and Agnes DeFranco, all from the University of Houston

10:30-10:50am

10:50-11:05am

Opportunities and Challenges of Artificial Intelligence in  Hotels
Cristian Morosan, Agnes DeFranco and Nefike Gunden, all from the University of Houston

11:10-11:25am

Exploring Experiencescape of Virtual Reality Tourism
Olena Ciftci and Katerina Berezina, both from the University of Mississippi

11:30-11:45am

VR 2D - Is it Real?
Alison Green, Brielle Greene and Morgan Peppers, all from the University of West Florida

11:45-2:00pm  

Lunch Break (No Host Lunch)

2:00-2:15pm

Mining Airbnb Users' Online Reviews Under the 7Ps Model: Do Travelers Share the Same Experience with Different Types of Hosts?
Linchi Kwok, California State Polytechnic University Pomona, Yingying Tang and Bei Yu, both from Syracuse University 

2:20-2:35pm

An Affordances Approach to Social Media Engagement
Rajendran Murthy and Muhammet Kesgin, both from Rochester Institute of Technology

2:40-3:10pm

Teaching Seminar
Augment Your Hospitality Classroom with Reality: Active Learning through Technology
Ali Green, Interim Chair, Department of Global Hospitality & Tourism Management, University of West Florida

3:15-4:00pm

Awards Ceremony & Closing Reception
HFTP Best Research Paper Award
(Sponsored by: Hospitality Financial and Technology Professionals)
HFTP Best Presentation Award
(Sponsored by: Hospitality Financial and Technology Professionals)

Closing Remarks

4:00-5:00pm

Business Meeting (Executive Board and Members in
Good-Standing)